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 When You Know What Drives People, Strategy Gets Done. 

 Management Drives (MD) reveals the drivers behind decisions, behaviours, and energy, everyday and under pressure. With that insight, leaders can align faster, collaborate better, and turn strategy into execution. 
BOOK A 20 MINUTE INTRO
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DOWNLOAD THE MD OVERVIEW (PDF)

The Real Execution Gap

Strategy stalls when leaders misread what drives decisions and behavior.

Silos and style clashes create friction and delay.
Goals get set but follow-through on who does what and how breaks down.
Under pressure, approaches shift and misalignment grows.

A Practical Guide... Not Another Assessment

 Management Drives is a research-backed assessment developed in the Netherlands 🇳🇱 and used worldwide by leaders and teams.

Profiles are available in multiple languages and used by global companies.

​​​​​​​iNOBL is the Canadian 🇨🇦 certified partner, giving you access to local expertise with international reach.

We keep it simple, apply it to real work, and make change stick.
I’m Kevin Judge, founder of iNOBL and certified Canadian partner of Management Drives.
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I’ve advised leaders and teams across industries, especially those with strong technical and engineering talent, to close the gap between strategy and execution.

My role is simple: help you understand what truly drives people, and turn that insight into results.
Photo by Tomer Texler on Unsplash Photo by Tomer Texler on Unsplash

Ready to Align Your Team and Move Faster?

We work with leadership teams to build clarity, focus, and traction. No theories... just what works.

Here's how to get started.
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Discover

Complete individual, team, or organizational profiles.
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Decode

See drivers, energy balance, pressure behaviours and rejection triggers.
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Deliver

Align roles, meetings, and execution cadence to how people actually work.
LET'S TALK

What MD Reveals

How we act often changes when pressure builds. Here's the difference.

Every Day Work

What energizes and de-energizes people.
How they prefer to make decisions and get work done.
Which behaviours from others trigger resistance ("allergic reactions")

Under Pressure

How styles shift when deadlines and stakes rise.
Where friction increases and collaboration drops.
What leaders can do to re-balance behaviour.

Team Profile & Scan:

How Groups Actually Work

A Team Profile shows what drives the group’s decision-making, strengths, outliers, and gaps.

​​​​​​​Add a Team Scan and you see how the team works together operationally and behaviourally and where pitfalls, blind spots, and overemphasis slow execution.
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Strengths, like aligning quickly around shared goals.
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Pitfalls, like setting strategy without clarifying roles.
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Blind spots, like believing you brainstorm when the data shows otherwise
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Overemphasis, like documenting processes but rarely enforcing them.
The result is a balanced view of where the team is at its best and where small shifts will create immediate traction.
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See a Sample Debrief Agenda

Choose Your Starting Point

Lead with Clarity

Individual Leadership Debrief

Gain deep insight into your personal drivers: logic bar, leadership style, rejection triggers, energy balance, and mindset under pressure. You’ll see both strengths to leverage and pitfalls to avoid.

This is a powerful tool for leaders, emerging talent, and employees driving critical work.

Includes profile, 75-minute debrief, and action sheet.

Execute as a Team

Team Profile + Scan Workshop
Go beyond individual insight to see the group logic, diversity of drives, and how energy flows across the team.

The scan reveals collective strengths, blind spots, and gaps (both operational and behavioral) so you can identify where execution breaks down and what to adjust for stronger results.

Includes individual profiles for team members, team scan, 2 - 4 hour workshop, and action priorities.
BOOK A 20 MINUTE INTRO

What Success Looks Like

People do their best work more often.
Meetings produce decisions, owners, and momentum.
The team has range and pressure doesn't break the system.
Strategy turns into execution

Proof It Works

Kevin described me as if he had known me for over 20 years... I don't know how he did that!
 -Executive Leader, National Real Estate Investment Management Company 
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  -Chief Operation Officer, Web3 Data Company  

Frequently Asked Questions

Don't see the answer you're looking for... reach out.

No. It is a research backed assessment that maps what drives individuals and teams in their logic, decision making, behaviours, and actions. It also shares what energizes (and de-energizes) people, what behaviours they reject, and how their mindset shifts under pressure.

The individual profile takes ~20 minutes to complete. Debriefs take 60 - 75 minutes. Team sessions take 2 - 4 hours.

The team scan is optional and offers valuable insight to both operational and behavioural aspects of your team. It's an additional 6 - 7 questions and takes ~5 minutes to complete. It can also be repeated easily to see how the team has changed over time.

Yuck! No. We use plain English and connect insights to execution.

We've used a lot of different assessments over the years and each has their strengths, time, and place. If you want something that will help your team actually move the needle on execution, performance, and results then Management Drives is a great option. This is more than a feel-good exercise.

Ready to Align Your Team and Turn Strategy into Execution?

BOOK A 20 MINUTE INTRO

ALL RIGHTS RESERVED - © COPYRIGHT 2024 - RIDGEHOUSE CONSULTING INCORPORATED

ALL RIGHTS RESERVED - © COPYRIGHT 2024 - RIDGEHOUSE CONSULTING INCORPORATED

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